TiVo subscriber drive pays off
Good news for Tivo with increased subsriber numbers after there latest membership drive.
SFGate reports TiVo Chairman and Chief Executive Officer Mike Ramsay said the company’s controversial strategy to spend money on marketing to boost its subscriber base is paying off. “We’re managing the business growth to make sure we achieve the goal of sustainable profitability,'’ he said in a conference call with analysts. “This is a rapidly growing market.'’